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8:45 am by in Cigarettes, External, Race, Advertising
All that talk yesterday about menthol cigarettes, black smokers, and targeted ads inspired today’s Darkroom. The truth is — although my search was not exhaustive by any means — I didn’t come across any cigarette ads geared toward blacks that were for non-menthol cigarettes. Considering the stats — 75 percent of black smokers smoke menthols — the tobacco companies have definitely done their jobs.
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